M.S Skincare
Branding and website copy for eCommerce skincare and wellness brand.
I was an in-house copywriter for this brand for several years and worked with them as a freelancer on an exciting rebrand. The website copy was revitalized to harmonize with the new packaging, including a refresh of the brand story, values, and founder bio. We collaborated on naming for the new product collections and I was provided product ingredients and corresponding benefits to create product descriptions.
Photos by: M.S Skincare